MHA FPX 5012 Asessment 1 Organizational Analysis MHA-FPX 5012 Organizational Leadership and Governance Home Health Agency United States Organizational Analysis

Healthcare is an essential aspect of people’s lives. The government has developed various strategies to ensure efficient healthcare delivery to patients, establishing national, state, and local agencies. The mission of Home Health Agency (HHA) is to serve individuals and groups in the community to reduce disabilities and illnesses. Through quality therapeutic care, the organization provides services and motivation to disabled and chronically ill individuals, as well as special groups, to help them lead a “wholesome” life. This report aims to analyze the company’s strategic position using several techniques, including SWOT analysis, PEST analysis, gap and weakness analysis, and a balanced scorecard. The objective of this analysis is to gain a competitive advantage in the healthcare industry and to develop a viable strategy for improving organizational outcomes and decision-making.

To identify the strengths, weaknesses, threats, and opportunities, a SWOT analysis of the organization was conducted, as recommended by top executives. The organization also assisted its managers in implementing a balanced scorecard, which facilitated communication of the operational strategy and encouraged the sharing of new ideas for improvement. The balanced scorecard serves as a crucial tool for the organization’s leaders to analyze and evaluate outcomes while providing guidance and support to employees and team members to meet future demands. Conducting a gap analysis will involve considering financial aspects and other marketing and finance options to optimize the company’s profits and processes.

PEST Analysis of the Organization

Utilizing a PEST analysis is advantageous for the organization to review various components that influence the future of the healthcare firm in the United States. This analysis will assist leaders and key stakeholders in planning actions that benefit the surrounding community (Miura et al., 2021). The PEST analysis breaks down market research into four components: political factors, economic factors, sociocultural factors, and technological factors. This analysis ensures that the healthcare strategy aligns with community needs by providing vital insights into these individual factors.

Political Factors Economic Factors

• Growing regional competition can negatively impact revenue.
• Neglect of the healthcare sector by policymakers can adversely affect costs.
• Political instability leads to frequent changes in healthcare directors and their plans.
• Government financial corruption can negatively impact the organization’s revenues.

• Political sanctions may limit equipment imports.

• Improved payment system infrastructure.

• Enhanced tariff structures.
• Rising inflation rates in the healthcare sector in the U.S.
• Increased drug costs due to currency fluctuations.
• Positive market economic growth.

Socio-Cultural Factors Technological Factors

• Rapid population growth can lead to overcrowding and increased costs.
• The rise of chronic illnesses is causing increased costs and instability.
• Lower physical activity among digital nomads contributes to employee burnout.
• Higher poverty levels place financial and service quality burdens on healthcare organizations.

• High rates of divorce, crime, and violence in America can increase workload and illnesses.

• The use of telehealth has improved home care.

• Electronic medical records (EMR) have enhanced work quality and data safety.
• Videoconferencing has improved remote psychotherapy and hypertension sessions for elderly and disabled patients.

SWOT Analysis

The SWOT analysis aims to evaluate the strengths, weaknesses, opportunities, and threats faced by the organization. The Home Health Agency (HHA) has been operational since 1988 and is well-known within the community. It is also a Medicare-certified organization; however, it faces challenges in providing Medicare home visits and financial burdens. On a positive note, the organization has ample funds available, which is a promising sign. Additionally, the company has the potential to develop and enhance emergency response services.

The findings indicate that macro-environmental factors affect the organization in various ways. Changes in disease patterns and tariff structures necessitate the organization’s reliance on technology to better manage diseases. This approach would empower patients to participate in decision-making processes. Interconnected social factors, such as adverse lifestyles and rising poverty in the United States, further complicate the situation (Martins, 2018). Due to a lack of physical activit